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Six personas with a real need for structured geoeconomic policy intelligence, ranked by how strongly the product as built today fits their workflow.
For a strategic-materials director at a mid-cap industrial buyer: “Should I lock a 3-year fixed-volume supply contract now, hold inventory, diversify supplier, or wait?” That decision is driven primarily by policy regime expectations — what export controls / tariffs / subsidies the major issuers are likely to announce in the next 12–24 months — not by today's spot price. The IPTM register exists to make that regime expectation legible.
The same shape of decision applies in three other settings: a commodity-trader analyst sizing minor-metal inventory; a sovereign-risk desk pricing EM credit; a government economic- security unit briefing principals on counterpart actions. All four are policy-event-driven contract / position decisions.
Sits at: auto OEM, battery / pack maker, semiconductor IDM, defence prime, specialty industrial. Reports to CPO or COO. The function is often newly stood up post-2020.
Uses MacroLens to: brief the procurement category manager before a contract negotiation; answer the CPO's quarterly strategic-materials review; flag escalating regime risk on a specific material before it hits the headlines.
Access pattern: logs in 2–4× per week, downloads a per-material brief monthly, subscribes to a material-specific Atom feed for alert-on-trigger.
Sits at: the minor-metal trading houses that sit between refiners and most consumers.
Uses MacroLens to: position-size inventory before a policy-triggered price move; identify which announcements are likely to cascade across materials; brief the desk on the regime story.
Access pattern: daily during trade-policy news weeks, weekly otherwise. Wants the API, not the website.
Sits at: macro / global-macro funds, EM sovereign credit desks, mining-equity research, defence-equity research, multi-strat.
Uses MacroLens to: generate trade ideas around policy events; monitor position-relevant action flow; quantify regime exposure on a specific ticker via the portfolio paste-box.
Access pattern: daily. A structured complement to the existing terminal stack.
Sits at: critical-minerals and trade-policy advisory practices at the major consulting and market-intelligence firms.
Uses MacroLens to: structured input to client deliverables; thought-leadership reports; sourcing for written analyses. The natural product for them is a data licence on the typed JSON, not a seat.
Access pattern: bursty — heavy for a 2-month engagement, then dormant.
Sits at: trade and commerce ministries, the EU CRMA secretariat, national strategic-stockpile offices, defence-research agencies.
Uses MacroLens to: brief principals on counterpart policy; monitor allied / adversary regime actions; structure briefings around the typed action graph.
Access pattern: daily for analysts on duty, monthly for directors.
Sits at: policy think-tanks, university policy schools, and trade-policy reporters.
Uses MacroLens to: cite the register in published analyses; reference the typed causal-edge graph; verify chronology of regime escalation.
Access: free for non-commercial academic use.
See /about for the product thesis and methodological positioning, and /about/how-to-read for the five-layer narrative walking the chain from macro to company.